Faculty of Social Sciences

Sagicor Cave Hill School of Business and Management

Short Courses

Airport Commercial Management

Registration is

Growing Revenue Beyond the Flight

Financial sustainability has become one of the defining challenges for airports worldwide. While aeronautical revenues remain essential, airports are increasingly expected to generate diverse income streams, strengthen commercial performance and create value for airlines, passengers, investors and the communities they serve. Today’s airport leaders must think beyond operating an airport—they must build resilient airport businesses capable of adapting to changing markets and economic pressures.

For Caribbean airports, this challenge is particularly significant. Many operate within relatively small passenger markets, depend heavily on seasonal tourism, face limited opportunities for large-scale commercial development and continue to rely on public investment to support infrastructure growth. Building commercially sustainable airports therefore requires leaders who can maximise existing assets, identify new revenue opportunities, develop strategic partnerships and make commercial decisions that strengthen long-term financial resilience.

This programme equips participants with the commercial mindset and practical tools needed to transform airports into stronger, more financially sustainable enterprises. Participants will examine how airports generate long-term value, diversify revenue, optimise commercial assets, enhance passenger experiences and position themselves as drivers of tourism, trade and national economic development.

Through practical commercial scenarios, international case studies and Caribbean-focused discussions, you will learn how to identify commercial opportunities, balance financial performance with customer value and develop commercial strategies that enable airports to thrive in increasingly competitive and resource-constrained environments.

Programme Objectives

On successful completion of the programme, you will be able to:

  •  Evaluate airport business models and commercial strategies to strengthen long-term financial sustainability.
  •  Analyse aeronautical and non-aeronautical revenue streams to identify opportunities for sustainable commercial growth.
  •  Assess commercial assets, passenger demand and market opportunities to maximise airport value creation.
  •  Develop partnership strategies that strengthen collaboration with airlines, tourism authorities and commercial operators.
  •  Develop commercial initiatives that improve financial performance while enhancing passenger experience and airport competitiveness.
  •  Design a commercial sustainability strategy that responds to the operational, financial and market realities of Caribbean airports.

At a Glance

Course Duration:

April 5 – May 3, 202

Times:

Certificate Awarded:

Professional Development Certificate of Competence

Cost:

US $850.00

Registration Deadline:

March 25, 2027

Modality:

Online

Contact Us Today


Direct Contacts

Additional Information

Programme Curriculum

Building Commercially Sustainable Airport Businesses

  •  The Evolution of the Airport Business Model
  •  Financial Sustainability Beyond Aeronautical Revenue
  •  Airport Revenue Diversification Strategies
  •  Understanding Passenger Demand and Commercial Behaviour
  •  Commercial Governance and Performance Management
  •  Commercial Challenges in Government-Owned and Small-Island Airports
  •  Building Long-Term Commercial Resilience

Maximising Commercial Value and Strategic Investments

  •  Identifying High-Value Commercial Opportunities
  •  Optimising Airport Assets for Long-Term Value
  •  Prioritising Commercial Investments Under Financial Constraints
  •  Passenger Experience as a Driver of Commercial Performance
  •  Commercial Intelligence, Data Analytics and Performance Measurement
  •  Digital Commerce and Emerging Revenue Opportunities
  •  Building Financially Resilient Airport Business Models

Creating Value Through Strategic Partnerships

  •  Airline Commercial Partnerships
  •  Tourism, Hospitality and Destination Collaboration
  •  Concession and Vendor Strategy
  •  Route Development as a Commercial Growth Driver
  •  Commercial Negotiation and Stakeholder Alignment
  •  Airports as Catalysts for Trade and Investment
  •  Creating Shared Value Across the Airport Ecosystem

Leading Financially Sustainable Airports

  •  Building a Long-Term Commercial Growth Strategy
  •  Prioritising Commercial Investments for Maximum Return
  •  Smart Airports, Digital Commerce and Data-Driven Decision Making
  •  Artificial Intelligence and Emerging Commercial Technologies
  •  Airport Cities (Aerotropolis) and Future Business Opportunities
  •  ESG and Sustainable Commercial Development
  •  Measuring Commercial Success Beyond Revenue
  •  Leading Commercial Transformation in Caribbean Airports

How You Will Learn

This programme combines global airport commercial practices with the realities of building financially sustainable airports in small-island and tourism-dependent economies. Participants will:

  •  Learn from airport commercial executives and aviation industry practitioners.
  •  Analyse airport commercial strategies from leading international and regional airports.
  •  Evaluate commercial opportunities using practical airport scenarios.
  •  Explore innovative approaches to revenue diversification and partnership development.
  •  Develop commercial solutions that can be applied within their own airport or organisation.

 

Assessment

Airport Commercial Sustainability Strategy – Participants will develop a commercial sustainability strategy for an airport that evaluates current commercial performance, identifies opportunities to diversify revenue, strengthen partnerships and improve passenger value, and recommends practical initiatives that enhance long-term financial resilience and organisational competitiveness.

 

Benefits for You and Your Organisation

You will be better equipped to:

  •  Build more financially sustainable airport business models.
  •  Diversify revenue beyond traditional aeronautical charges.
  •  Unlock greater value from commercial assets and partnerships.
  •  Increase commercial performance while improving passenger experience.
  •  Make strategic investment decisions that strengthen long-term airport resilience.
  •  Lead commercial initiatives that improve the competitiveness and financial sustainability of Caribbean airports.

 

Alignment with Regional and Global Aviation Priorities

This programme supports airport commercial transformation by:

  •  Aligning with Airports Council International (ACI) principles for airport commercial development and customer experience.
  •  Supporting ICAO’s broader objectives for sustainable airport development and economic viability.
  •  Promoting diversified airport business models that strengthen financial resilience.
  •  Supporting regional priorities for tourism competitiveness, improved connectivity and economic growth.
  •  Equipping Caribbean airports to reduce dependence on traditional aeronautical revenue and build more resilient commercial operations.

Who Should Attend

This programme is designed for professionals responsible for commercial strategy, business development and airport growth, including:

  •  Airport Commercial Managers
  •  Airport Business Development Managers
  •  Airport Executives and Senior Managers
  •  Airport Marketing and Customer Experience Professionals
  •  Airport Property and Concessions Managers
  •  Civil Aviation Authority Personnel
  •  Tourism Authority and Destination Management Professionals
  •  Airport Consultants and Commercial Advisors
  •  Professionals preparing for leadership roles in airport commercial management

All notification of cancellations, deferrals, and substitutions must be received in writing. Please submit your request via e-mail to schsbmopen@cavehill.uwi.edu

CANCELLATIONS

  • The Sagicor Cave Hill School of Business and Management (SCHSBM) reserves the right to make changes to any printed or online information on short courses, instructors, or course information; or cancel any short course due to under-subscription or circumstances beyond its control.
  • Delegates will be notified at least seven (7) days before the start of any course that must be cancelled.
  • Fees for short courses cancelled by the SCHSBM will be refunded in full.
  • The SCHSBM will not be liable for any loss, damages or other expenses that result from course cancellations.

REFUNDS

Due to the costs incurred for program preparation and administration any cancellations received 30 days or less from the program start date are subject to fees as described below. For programs with a virtual component, the start date will be considered the first day of live learning.

Written notice of cancellation received by SCHSBM Refund
30 days or more before the start of the specific course 100% of course fees.
29 to 15 days before the start of the specific course 50% of course fees.
14 days or less before the start of the specific course No refund

Sagicor Cave Hill School of Business and Management
Contact us