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Centre for Professional Development and Lifelong Learning



Marketing

S.M.A.R.T Sales

Overview

This course will be delivered under the CETL Teaching Excellence Series which promotes teaching and learning excellence in a variety of areas. In this course, participants will learn the skills to become more confident and effective in sales. Participants will explore the intersection of human skill and data driven insights needed to convert prospects into sales. This course is for anyone who wants the tools to improve their ability to sell efficiently and confidently. Participants will learn the art of presenting in sales, the processes and steps involved in the sales funnel and how to analyse key revenue figures.

What will I Learn?

On successful completion of this course, participants will be able to:

• Present ideas and solutions in a manner that is mindful, confident and persuasive.

• Develop an effective sales funnel. 

• Identify socio- economic and nuanced factors that influence consumer behaviour.

• Identify and enhance their sales strengths.

• Apply techniques that develop and maintain professional networking relationships.

• Analyse key sales figures.

• Implement techniques that develop quality business.

• Set S.M.A.R.T Sales goals.

Who Should do this Course

This 3-week S.MAR.T Sales course is designed for professionals with sales backgrounds

Important Information

The primary goal of this course is to equip participants with the tools and techniques they need to be confident and effective in sales.
 

At a Glance

  • Admissions Term: 2024/2025 Year Long CPDLL
  • Registration: Open
  • Date: September 10th - 26th, 2024
  • Time: Tuesday and Thursday 9:30am- 12:30pm
  • Duration: 3 weeks (18 hours)
  • Certificate Awarded: Professional Development Certificate of Competence
  • Course Code: PDLL 204
  • Capacity: 20
  • Cost: BDS$950.00/ US$475

The following topics will be addressed:

• S.M.A.R.T Sales

• Leaning In: The Art of Presenting

• The Sales Funnel 

• Understanding Key Revenue Figures

• Networking and Developing Strong Professional Relationships

• Responding to “No s” and Complaints

This course will be delivered face to face. Participants will be engaged through interactive lectures and multi-media presentations.

Kelly Johnally

Kelly Johnally is a result-driven executive with an established track record of increasing revenue growth and market share.  Formally trained in Business Management, Kelly has over 15 years progressive experience in product development, people management and sales leadership and negotiations. Competent in the areas of project management, communications and team training, she possesses a broad knowledge of business fundamentals and is well versed in the areas of multi-channel communication and sales. During her tenure at The Nation Group and Trident Insurance she demonstrated ease in interacting with people and is recognized as a champion of creative business solutions. Kelly is also the producer of The Pivot Series, How to Cook Like A Bajan and several other multi media products.

kellykjohnally@gmail.com   231-2080