Department of Management Studies
Graduate Programmes: MSc Business Analytics
PROGRAMME HOME PROGRAMME DETAILS COURSE DESCRIPTIONS   APPLY NOW⇒
PROGRAMME OPTIONS
Students can either opt to do the M.Sc. Business Analytics or M.Sc. Business Analytics with a specialisation in either Finance or Marketing. The programme options are as follows:
  • MSc. Business Analytics
  • MSc. Business Analytics with specialisation in Finance
  • MSc. Business Analytics with specialisation in Marketing
COURSE OF STUDY/PROGRAMME STRUCTURE
The programme will consist of a core set of modules covering the basic tools and techniques required by a Business Analyst. It concludes with a Capstone research project that challenges students to leverage the tools they would have obtained throughout the program to solve an analytics problem in a real business environment. The programme will consist of 45 credits, to be completed in minimum of 18 months
MSc. Business Analytics comprises:
  • 11 core modules (3 credits each)
  • 2 electives (3 credits each)
  • 1 applied project (6 credits)
Specialisation in Finance or Marketing comprises:
  • 9 core modules (3 credits each)
  • 3 compulsory specialisation modules (3 credits each)
  • 1 elective (3 credits)
  • 1 applied project (6 credits)
The programme structures for the M.Sc. Business Analytics and the M.Sc. Business Analytics with specialisations are as follows (click module names for course descriptions):
M.Sc. Business Analytics
Core Modules FINA 6030 Quantitative Methods
LGSC 6000 Logistics and Supply Chain Management
MGMT 6132 Strategic Planning and Management
MKTG 6000 Marketing Management and Strategy
BUSA 6000 Introduction to Business Analytics
BUSA 6001 Computer Simulation
BUSA 6002 Data Preparation and Visualization
BUSA 6003 Data Mining I – Supervised Learning
BUSA 6004 Data Mining II – Unsupervised Learning
BUSA 6005 Database Design and Management
BUSA 6090 Consulting or Applied Project
 
Two (2) Electives from:

ECON 6050 Mathematical Methods
ECON 6033 Econometric Methods
FINA 6080 Risk Management of Financial Institutions
FINA 6090 Derivatives
FINA 6100 Advance Financial Engineering
MKTG 6030 Marketing Research
MKTG 6010 Consumer Behaviour
MKTG 6046 Electronic Marketing
PTMT 6007 Essentials of Project Management

 
M.Sc. Business Analytics with Specialisation
Core Modules
ACCT 6010 Accounting for Managerial Decision Making
FINA 6030 Quantitative Methods
MGMT 6132 Strategic Planning and Management
BUSA 6000 Introduction to Business Analytics
BUSA 6001 Computer Simulation
BUSA 6002 Data Preparation and Visualization
BUSA 6003 Data Mining I – Supervised Learning
BUSA 6004 Data Mining II – Unsupervised Learning
BUSA 6005 Database Design and Management
BUSA 6090 Consulting or Applied Project
 
Additional Modules for Each Specialisation
Finance Specialisation:

ACCT 6011 Corporate Finance
FINA 6090 Derivatives

One (1) elective from:
FINA 6080 Risk Management of Financial Institutions
FINA 6100 Advance Financial Engineering

Marketing Specialisation:
MKTG 6000 Marketing Management and Strategy
MKTG 6030 Marketing Research
MKTG 6046 Electronic Marketing

One (1) elective from:
IMGT 6010 International Marketing
MKTG 6010 Consumer Behaviour
MKTG 6070 Integrated Marketing Communications

Contact Details
If you have questions about our Business Analytics Programme, please email Dr. Dion Greenidge at dion.greenidge@cavehill.uwi.edu or call 246-417-4297/ 246-417-4300/246-417-4255.
 

Department of Management Studies
Telephone: (246) 417-4295/4296/4297/4546/4547/4300 Fax: (246) 438-9167 E-mail: management@cavehill.uwi.edu